Venture Creative Group
Founders Log-in
Venture Creative Group
Building Brand New Worlds

The future has never had more potential. Let's build it.

VCG is a venture accelerator that gives founders an unfair advantage — helping breakthrough innovations become fundable companies that fulfil their potential and define the future.
Programme

At the centre of our approach is Realization - a process that enables deep collaboration with founders to surface the fundamental truth and unique opportunity behind the product, business, and brand.

A selective, operator-designed lab-to-launch programme, shaped by decades of experience building at Apple and Palantir, and telling the world's most important technology stories at WIRED.

Team

Greg Williams

VCG Chairman, London

Former Editor-in-Chief of WIRED UK and Deputy Global Editorial Director of WIRED, Greg Williams is a globally recognised technologist, storyteller, advisor and public speaker.

Tom Hares

CEO and Partner

Tom led Media Arts Lab's (Apple's agency of record) £350M, 150-person European operations.

Gerard McAtamney

Partner — Venture and GTM

Tom led Media Arts Lab's (Apple's agency of record) £350M, 150-person European operations.

Sheelagh McNamara

Director, Voice

Tom led Media Arts Lab's (Apple's agency of record) £350M, 150-person European operations.

Brydon Gerus

Senior Creative Advisor

Tom led Media Arts Lab's (Apple's agency of record) £350M, 150-person European operations.

Antoine Choussat

Senior Creative Advisor

Tom led Media Arts Lab's (Apple's agency of record) £350M, 150-person European operations.

Max Monaghan

Associate

Tom led Media Arts Lab's (Apple's agency of record) £350M, 150-person European operations.

Dan Huggins

Associate

Tom led Media Arts Lab's (Apple's agency of record) £350M, 150-person European operations.

"VCG fundamentally reshaped our investment narrative and product positioning, sharpened our go-to-market strategy, and are opening doors that will materially change our trajectory. A true long-term partner."

Dr. Rajeev Surati PhD

Former Global CEO of iconic advertising agency BBH.

"Working with VCG was transformative for our brand. They helped us articulate what made us truly different and turned that into a compelling story that resonated with investors and customers alike."

Sarah Chen

CEO & Co-founder, Augur

"The VCG team brought a level of strategic clarity we hadn't experienced before. They don't just polish — they fundamentally elevate how you think about your company and its place in the world."

Marcus Webb

Founder, Evolve Diagnostics

"From pitch deck to brand identity, VCG delivered an end-to-end transformation that directly contributed to our successful Series A. Their network and expertise are unmatched."

Dr. Amelia Foster

CTO, CardiaCures

"VCG understood our vision from day one and helped us communicate it in ways we never could have on our own. The results speak for themselves — our investor pipeline tripled."

James Okonkwo

CEO, Novus Energy

Worlds we're Building

Turning legacy sensor infrastructure into real-time operational intelligence

London, UK

Accelerating safer, smarter cardiovascular medicines

Washington DC

Transforming Neuro Diversity Diagnosis and forgotten lives

Dublin, IRE

Forecasting Weather in Space to Protect Infrastructure on Earth

Boulder, CO

Advancing human recovery technology with the greatest minds at MIT

Cambridge, MA

Reinventing nutrition by putting fibre back into food

San Francisco, CA
Office locations map
VCG

248 Ferndale Rd, London SW9 8FR